Technology

Even with productions on hold, HBO Latin America announces new originals in Brazil

Earlier this year, WarnerMedia took control of all HBO-branded operations in the country; HBO Max, the company's new streaming service, has chosen Latin America as its first market outside the US

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  • HBO Latin America announced three new original Brazilian series and three co-productions in different stages of development;
  • Original series include O Amor Segundo Buenos Aires, Área de Serviço, and O Beijo Adolescente;
  • Coproductions are Odilon, Réu de Si Mesmo, Bobiography (about skater Bob Burnquist), and Coisa de Menino;
  • WarnerMedia’s HBO Max, the company’s new streaming service has chosen Latin America as its first market outside the U.S., expected to arrive in the region in 2021

Although still without a forecast for shooting, HBO Latin America announced new original Brazilian productions and coproductions that are under their final stages of development.

Based on the book of the same name by Brazilian journalist Fernando Scheller, O Amor Segundo Buenos Aires is one of the three original series to be launched by HBO in Brazil and depicts the Argentinian capital as the perfect setting for love stories.

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The other originals include dramatic comedy Área de Serviço, about the leading character Jacinto, born in Brazil and raised in Portugal, who returns to his home country to learn more about his past. He joins his aunt in a mansion and starts to build a relationship with residence staff. “The project is fully developed, and now we have some final analyzes, we need to go through production issues. But the process was delicious. We worked a lot remotely,” Roberto Rios, VP of original productions at HBO Latin America, told the media outlet.

O Beijo Adolescente, based on a comic book by Brazilian illustrator Rafael Coutinho portrays a universe where only teenage characters are colorful, losing this trait once they grow up. “There are many narrative possibilities from a visual point of view, I think it will attract directors to explore many solutions,” the exec pointed out.

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HBO has been growing stronger in Brazil. Whereas earlier this year, WarnerMedia took control of all HBO-branded operations in the country; HBO Max, the company’s new streaming service, has chosen Latin America as its first market outside the U.S. Expected to arrive in Latin American countries by 2021, HBO Max is also planning an AVOD version for next year, in what could be a business model particularly attractive to Latin Americans.

“I believe that we are going to work very intensively to resume these three or four months off. A production takes at least 10 months, and if it is written, even longer. We will have to run and think about different ways to cover the delay,” added HBO Latin America’s exec.

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The media giant is also working on three documentary co-productions that are currently under approval by the National Film Agency in Brazil, Ancine: Odilon, Réu de Si Mesmo, Bobiography (about skater Bob Burnquist), and Coisa de Menino.